LOGO & TODS Sign Programs
Resources & Information
Business Signs (LOGO) & Tourist Oriented Directional Signs (TODS)
Under state and federal law, CDOT issues permits approving specific information signs (LOGO) on interstates, freeways and expressways, and tourist-oriented directional signs (TODS) on non-interstate highways. Both types of guide signs must meet specific state and federal requirements, and—in the case of TODS—local requirements.
LOGO signs provide identification and directional information to the traveling public for eligible businesses offering gas, food, lodging, camping, 24-hour pharmacies and tourist attractions near interstates, freeways and expressways. TODS provide business identification and directional information for tourist-oriented activities along non-interstate highways.
Rules have been established to govern the sign programs pursuant to statute.
An eligible business must apply for a permit to display a LOGO or TODS plaque on a CDOT sign structure. CDOT reviews the application and determines eligibility under the FHWA Manual on Uniform Traffic Control Devices, and under 2 CCR 601-7, "Rules Governing Specific Information Signs (LOGO) and Tourist Oriented Directional Signs (TODS) On State Highways." Program fees are based on average daily traffic in both sign programs.